About Us
Our Mission
Turning Pressure into Progress
PRIMO’s bedside experience showed us exactly where healthcare needs support most: rising supply cost, pressure injury risk, and staff injury risk. That’s what drives us to focus on injury prevention and inspires our mission to develop a best-in-class portfolio of patient positioning and handling solutions designed to protect patients, support caregivers, and deliver stronger performance at every level of care.
2006
PRIMO Founded on Custom Boots
The company's founding mission was to provide customized heel offloading boots to hospitals needing more than what existed in the marketplace.
2021
Acquired & Scaled
PRIMO was acquired by ASP Global, our parent company, to drive scale through expansion of product offering and developing clinical sales team.
2026
Safety Innovators
Today, PRIMO is "all-in" on patient positioning and handling, believing Injury Prevention to be our greatest opportunity for a positive impact on healthcare.
Why Primo
More than a clinical product. A clinical partner.
The choice comes down to what works. Primo doesn’t ask practitioners to compromise between efficacy and reliability.
Clinical Innovation
We believe the best technology starts at the bedside. By partnering directly with care teams, we translate real-world clinical insights into the next generation of patient care.
Service Excellence
Our experienced clinical team ensures that our solutions thrive through education and on-demand bedside support.
Financial Advantage
Innovation that pays for itself. PRIMO solutions offer a two-fold advantage: immediate savings on procurement and long-term protection for your bottom line through the power of prevention.
Ready to elevate your patient care? Let’s get started.
Discover how PRIMO can transform your clinical outcomes. Request a personalized quote today.